Performance focused learning experiences that help businesses succeed.

Lord Learning Co. specialises in the design of learning and development solutions for automotive and luxury brands.

Services.

Consult

L&D CONSULTING

See how I can help you to establish your learning and development requirements.

Let’s take action

Create

LEARNING DESIGN

Take a look at my approach to designing action and performance focused learning.

View my work

Accelerate

L&D DESIGN EXCELLENCE

I can help you to up skill your learning design team to achieve design excellence.

Up skill your team
Hello, I’m John Lord.

I love learning.

I’m a freelance Learning and Development Consultant and Learning Designer based in Manchester, UK.

I’m passionate about helping my clients with their learning and development challenges and designing action focused tools and experiences that support performance improvement.

With over 13 years Learning and Development experience within the corporate, automotive and luxury sectors, I can relate to your challenges and create relevant learning solutions that hit the spot.

John’s story
Why choose me?

I consult, create and add value.

I will collaborate with you to analyse the learning need and then create learning solutions that support your people to succeed.

From the creation of learning journeys to immersive eLearning, videos and job-aids, I create learning experiences that focus on supporting people with the tools they need to excel in their role.

View my work

How I can help you.

I have extensive experience in delivering Learning and Development projects.

Product Training

I have developed numerous interactive, blended online and live product training experiences that have supported the launch of new products and services.

Sales & Aftersales Skills

From certification pathways to leadership programmes, I have supported the development and delivery of several skills-based learning experience programmes.

Brand & Customer Experience

I have supported multiple clients to develop learning experiences that support retailers to live and breathe the brand values and provide outstanding customer experiences.

Learning Design Up Skill

I have helped corporate Learning and Development design teams to improve their learning design processes and standards.

Stories.

These are some testimonials from professionals who love Lord Learning Co.

“John has an exceptional understanding of luxury customers and the automotive sector as well as a clear passion for design and innovative learning. He has enhanced our department significantly, coaching and mentoring colleagues, implementing clear standards and methodologies, defining innovative and digitally enhanced learner journeys and delivering a robust sales and aftersales curriculum. In summary, an exceptional L&D professional.”
Kayleigh A. Bentley Motors
“John and I worked together on a number of global product training activations and his desire to constantly push the boundaries of what could be achieved in an experiential learning environment was a constant motivation. He is one of those very unique people that combines a fastidious eye for detail with a creative flair for storytelling through clever design and visualisation of concept.”
Daniel R.SomeBrightSpark
“John is an amazing instructional designer with an outstanding creativity flair. He is able to engage clients at initial consultations to ensure he fully understand requirements. This attention to detail leads to outstanding design and developments to meet and excel user needs. John effectively manages end to end developments, is personable has a breadth of knowledge, skills and experience and I can’t recommend him more highly enough.”
Dr Ann M.The Manchester Metropolitan University
“John is a true expert of instructional design, he is innovative in his style and has a creative flair from his product design background. John has a naturally inquisitive style which enables an engaging and consultative approach with stakeholders. He puts the learner at the heart of his work and is always focussed on making learning interactive, fun and engaging and continues to implement latest design methods into his work.”
Angela H.Inventya Ltd.
“John’s knowledge of learning design is second to none, especially within a luxury environment. His skills extend much further with a creative and visionary approach and has created the most luxurious e-learning packages I have ever seen. Product Launches supported by John have seen delegates provide amazing feedback about the tools and training that were designed and executed by him.”
Laura R.Dynamic Transport Planning Ltd.
“John is an absolute to delight to work with. He has a great natural flair for design which he uses to elevate his learning design to the highest standard. Always keen to share his knowledge and enthusiasm, he will proactively offer support and guidance to the broader business, enriching their L&D understanding with his great charismatic approach and subject matter expertise.”
Kayleigh A.Bentley Motors
“John is great to work with both personally and professionally. Hard working and dedicated but always good fun to be around. Whether it’s leading a team, managing external suppliers or creating learning himself there is one thing you can be sure of it’ll be of the highest quality. He has delivered large scale global learning projects, under some very challenging timescales and situations but he has always delivered amazing work.”
Mark J.Bentley Motors
“John is able to successfully deliver learning design across the entire landscape of soft skills, technical and leadership designing and deploying effective content across the full suite of blended learning methods. He continues to shine with his ideas and delivery expertise and deploys a methodical approach to learning design to ensure projects are delivered to time, cost and quality standards.”
Angela H.Inventya Ltd.

Agencies & brands I’ve worked with.

John’s Journal.

Have a read and be inspired.

The power of understanding your target audience
Blog

The power of understanding your target audience

John LordJun 22, 2023
How to make your learning design team even more awesome!

How to make your learning design team even more awesome!

May 22, 2023
Relating learning design to personal experiences

Relating learning design to personal experiences

May 6, 2022
Improving your learning design team

Improving your learning design team

Apr 13, 2022